O'Really?

June 22, 2012

The Silicon Valley Meme: Coming to a Technology Cluster Near You …

Oracle by (nz)dave

Oracle Inc. Headquarters, Silicon Valley, California. CC-licensed Picture by (nz)dave on Flickr.

… if it hasn’t done already

In California the streets aren’t paved with Gold, they are paved with Silicon. Many a Californian has made their fame and fortune from Silicon-based commerce. Facebook, Google, Twitter, Oracle, Apple the list goes on and on. Silicon paves the streets of Silicon Valley.

Silly Valley is often imitated but rarely bettered. Here is a small selection of imitators from a fully blown stamp collection of silicon valley places in wikipedia:

  • Silicon Alley, New York
  • Silicon Fen, Cambridge UK
  • Silicon Roundabout, London
  • Silicon Glen, Glasgow and Edinburgh, Bonnie Scotland
  • Silicon Gorge,  M4 Corridor-ish (Bristol, Swindon, Oxford etc)
  • Silicon Mill, Manchester and North West England
  • Silicon Shipyard, Newcastle, Middlesborough etc

If you don’t have a Silicon Valley cluster near where you live, there’s an easy part and a hard part to creating one. The easy part is, just prefix the name of your local area with the magic S word Silicon. Easy. The hard part is building the universities, businesses, technology, communities, start-ups and investment that makes a technology cluster like Silicon Valley successful [1,2,3]. How can it be done?

Refererences

  1. Mietek Jaroniec (2009). Silicon beyond the valley Nature Chemistry, 1 (2), 166-166 DOI: 10.1038/nchem.173
  2. Paul Graham (2006). How to be Silicon Valley paulgraham.com
  3. Chris Vallance (2012). Silicon Britain: Inside the country’s tech clusters BBC News

May 23, 2012

Who is the World’s Largest Advertising Agency?

Massive Golf Sale!

The British Monarchy are preparing to exploit new advertising opportunities and boost royal revenue during the 2012 Olympics in London. Photo credit: gokart.co.uk.

Advertising agencies are everywhere, there is no escaping them. But who’s the daddy of the advertising world? The mother of all ad agencies?

According to wikipedia, WPP is the “world’s largest advertising group by revenues”. This is hogwash. Some of the world’s largest ad agences are technology companies. For example, in descending order of revenue:

So Google Inc. is currently the world’s largest advertising agency by revenues, followed by WPP then possibly Facebook. It will be interesting to see if the “best minds” [1,2] on Planet Facebook can catch up with WPP and Google by encouraging it’s user’s to click on ads more and buy more stuff in their store.

“The best minds of my generation are thinking about how to make people click on ads. That sucks.” — Jeff Hammerbacher [1]

References

  1. Ashlee Vance (2011) This Tech Bubble Is Different Bloomberg Business Week
  2. Bruce Robinson (1989) How to Get Ahead in Advertising Handmade Films

* Revenue figures from wikipedia. Can’t really vouch for their accuracy but they look reasonable.

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